TBC Corporation Partners with the American Heart Association to
Celebrate National Nutrition Month
PALM BEACH GARDENS, FL – March 26, 2022 – TBC Corporation (TBC), a leader in the tire and automotive service industry with several trusted well-known brands, including retail brands Tire Kingdom Service Centers and NTB Tire & Service Centers, and franchise brands Big O Tires and Midas, celebrated National Nutrition Month alongside the American Heart Association (AHA) by providing herb garden kits to WestwardElementary. National Nutrition Month is a campaign recognized every March in an effort to raise awareness on developing healthful eating habits and making informed food choices. The herb gardens were delivered to the school located at 1101 Golf Ave., West Palm Beach at 4 pm on Wednesday, March 23rd.
For nearly 100 years, the AHA has been fighting heart disease and stroke and helping families and communities thrive. Together TBC and the AHA designed herb garden kits to help educate and inform future generations that unhealthy diets lead to poorer health outcomes, including higher rates of death from heart disease, stroke and diabetes. The kits packed by TBC Associates, containing soil, pots, gloves, water cans, and a variety of seeds, will also fight the issue of nutrition security in Palm Beach County by providing the resources to children at Westward Elementary to start a garden at their home. Students will be provided the tools to plant and harvest along with educational resources on how to reduce sodium in their diets by using the fresh herbs from their homegrown garden.
Westward Elementary is a title 1 public school in the Palm Beach County School District whose mission is to encourage the development of knowledgeable, principled and caring students who strive to become active citizens of their global community. The responsibility for the development of each child is shared by the home, school and community. The schools’ title 1 programs are designed to improve academic outcomes for all students by strengthening instruction, promoting a culture of high expectations, engaging and empowering families, ensuring safe and healthy learning conditions, and providing a broad range of student supports.
“We believe in making a difference and look for ways to support our communities and positively impact those around us,” said Brian Maciak, EVP, General Counsel & Chief Compliance Officer of TBC Corporation, parent company of Tire Kingdom, who oversees social responsibility. “We are committed to building a culture of health and wellness and working with the American Heart Association to provide supplies for students to create their own gardens brings us a step closer to being a healthier Palm Beach County.”
For over 10 years, Tire Kingdom, a division of TBC Corporation, has been a proud supporter of the AHA. In 2016, Tire Kingdom led the Palm Beach County Heart Walk campaign which raised $1.1M for the mission of the American Heart Association, the most money raised in Palm Beach County Heart Walk history. An integral part of TBC and all business units spanning retail, franchise, wholesale, distribution, ecommerce and corporate shared services is corporate social responsibility (CSR). The company has initiatives that are driven by the company as well as initiatives that are Associate-driven, all communicated to associates via a formalized program called TBC Driven To Give (#TBCDrivenToGive).
