“Arts and culture generate nearly $250 million in economic impact in Palm Beach County each year,” said Rena Blades, president and CEO of the Cultural Council of Palm Beach County, “so it is clear that when the arts thrive, the economy thrives.”
The daylong event consists of seminars and interactive learning sessions for non-profit arts organizations of all sizes, the business community and individual artists. The programs are presented by experts in arts fundraising, audience development, marketing, and business development for individual artists.
Keynote speaker, Ben Cameron, program director for the arts at the Doris Duke Charitable Foundation, will discuss the unique grant-making process at his foundation, the needs and issues of artists, stability verses sustainability of arts organizations and the role of a board of directors.
PNC bank, the co-creator of SmARTBiz with the Cultural Council, is leading the “Boot Camp” for small and emerging organizations, and has had a long history of partnering with local programs that strengthen local communities like SmARTBiz.
Cressman Bronson, PNC regional president for eastern Florida said, “At PNC, we understand that a rich arts community is a significant driver of our economic success. Ultimately, the collaboration between SmARTBiz and the grant recipient organizations will present many opportunities for training that will lead to concrete connections between business and the arts and the partner institutions.”
The afternoon workshop about re-engaging audiences will be led by Matt Lehrman, principal at Audience Avenue, LLC. Registration information and additional details about seminars and speakers can be found at palmbeachculture.com/smartbiz.
About the Cultural Council of Palm Beach County: The Cultural Council is the official support agency for arts and culture for Palm Beach County serving non-profit organizations, individual artists and arts districts. The Council promotes the county’s cultural experiences through an integrated program of advertising, public relations and marketing activities to both visitors and residents. Each year, the Council administers more than $3.5 million in grants, supports arts and cultural education, provides capacity building training and advocates for funding and arts-friendly policies. Located in the historic Robert M. Montgomery, Jr. building in downtown Lake Worth, the Council mounts a series of group and solo exhibitions featuring Palm Beach County artists and provides other programming.
Connect with the Council at palmbeachculture.com, or (561) 471-2901. Gallery hours are 10 a.m. – 5 p.m. Tuesday through Saturday.
About PNC Bank: PNC Bank, National Association, is a member of The PNC Financial Services Group, Inc. (NYSE: PNC). PNC (www.pnc.com) is one of the United States’ largest diversified financial services organizations providing retail and business banking; residential mortgage banking; specialized services for corporations and government entities, including corporate banking, real estate finance and asset-based lending; wealth management and asset management. Follow @PNCNews on Twitter for breaking news, updates and announcements from PNC.